Business Administration, B.S. Marketing Management Option Roadmap: 4-year (120 units)

The following roadmap is a sample advising map to complete the degree program in four years. Please consult your CPP Connect Planner and major advisor as you develop your individualized academic plan.

Year 1 | Year 2 | Year 3 | Year 4

Year 1

Term One: 15 Units

STA 1200 - Statistics with Applications (3)
CIS 1010 - Introduction to Personal Computing (3)
GE Area A2: Written Communication (3) {Success Marker}
GE Area C2: Literature, Modern Languages, Philosophy and Civilization (3)
GE Area F: Ethnic Studies (3)

Term Two: 15 Units

MAT 1250 - Introductory Calculus for Business (3) (B4)
EC 2201 - Principles of Microeconomics (3) {Success Marker}
PSY 2201 - Introduction to Psychology (3) (E)
GE Area A1: Oral Communication (3)
GE Area D2: U.S. Constitution and California Government (3)

Year 2

Term Three: 15 Units

ACC 2070 - Financial Accounting for Decision Making (3)
EC 2202 - Principles of Macroeconomics (3)
FRL 2013 - The Legal Environment of Business and its Transactions (3)
GE Area A3: Critical Thinking (3)
GE Area B1: Physical Sciences (3)

Term Four: 14 Units

ACC 2080 - Managerial Accounting for Decision Making (3)
BUS 2500 - Applied Business Communication (3)
IBM 3012 - Principles of Marketing Management (3)
MHR 3010 - Principles of Management (3)
IBM 2000 - Special Study for Lower Division Students (2)
- Topic: Marketing Students

Year 3

Term Five: 16 Units

TOM 3020 - Statistical Foundations for Business Analytics (3)
CIS 3100 - Management Information Systems (3)
Option Electives (4)
GE Area C1: Visual and Performing Arts or GE Area C2: Literature, Modern Languages, Philosophy and Civilization (3)
GE Area D1: U.S. History and American Ideals (3)

Term Six: 15 Units

TOM 3010 - Operations Management (3)
IBM 4112 - Consumer Behavior (3)
IBM 3202 - Market Analysis and Control (3)
GE Area C1: Visual and Performing Arts (3)
GE Area B2: Life Sciences (2)
GE Area B3: Laboratory Activity (1)

Year 4

Term Seven: 15 Units

FRL 3000 - Managerial Finance (3)
MHR 3020 - Organizational Behavior (3) (D4)
IBM 3302 - Marketing Research (3)
Option Electives (3)
GE Area B5: Science and Technology Synthesis (3)

Term Eight: 15 Units

BUS 4950 - Strategic Management (3)
IBM 4212 - Marketing Problems (3)
Option Electives (3)
Option Electives (3)
GE Area C3: Arts and Humanities Synthesis (3)

Roadmap Notes

Success Marker is a course the major department has identified as essential to making progress towards the degree.

Version May 13, 2022