AMM 3550 - Data Analytics for Fashion Business (3)

Important concepts related to research data planning, collection, storage, and dissemination for the fashion industry. An introduction to data analysis techniques for fashion marketing and social media. Use of software such as MS Excel, Access, and SPSS software.

Prerequisite(s): STA 120, STA 1200, or STA 1202; AMM 251 or AMM 2500; and AMM 251A or AMM 2510A; OR instructor consent.
Component(s): Lecture
Grading Basis: Graded Only
Repeat for Credit: May be taken only once
Course Category: Major Course