AMM 3100 - Design and Merchandising Strategies (2)

Planning, developing, and presenting apparel product lines. Analysis of goals, merchandising strategies, and product line constraints. The impact of emerging technologies and changing consumer behavior on apparel product development processes and the interrelationships between market information services, apparel producers, distributors, and consumers. Written projects.

Prerequisite(s): AMM 210 or AMM 1120; and AMM 210A or AMM 1120L.
Corequisite(s): AMM 3100A.
Component(s): Lecture
Contact Hour(s): 2 Lecture/Problem Solving
Grading Basis: Graded Only
Repeat for Credit: May be taken only once
Course Category: Major Course