ABM 3100 - Sales and Professional Development for Agribusiness (3)

Professional agribusiness sales and principles of selling techniques within the food, agricultural, financial and other allied industries. Development of professional selling techniques for business-to-consumer as well as business-to-business with regard for the specific industry, product, service and customer profile. Development of a targeted sales presentation for peer and professional/industry evaluation. Develop the necessary skills to engage in life/career planning, with special emphasis placed on the development of employability and soft skills necessary for success in today’s agribusiness sector and connected industries.

Prerequisite(s): ABM 304 or ABM 3040.
Component(s): Lecture
Grading Basis: Graded Only
Repeat for Credit: May be taken only once
Course Category: Major Course